Let’s add some fun to your work!

Gamification is the application of game thinking and game techniques in non-gaming environments. Gamification can be used to implement game elements to motivate employees and enrich their experience. The principle of gamification is not new, we have been playing games for centuries. In it we experience how effective games are at tempting, grappling, motivate and retain their players. Applying techniques in the real world is where gamification is about. Stimulating a certain behavior is the main strategy for gamification. This can be reached by capitalizing on the intrinsic motivation. This is the motivation that comes from a person himself, the underlying reasons that people have to do certain things. Think of learning, status or recognition.

A core gamification strategy is rewards for players who accomplish desired tasks. Types of rewards include points, achievement badges or levels, the filling of a progress bar, and providing the user with virtual currency.

Competition is another element of games that can be used in gamification. Making the rewards for accomplishing tasks visible to other players or providing leader boards are ways of encouraging players to compete.

Another approach to gamification is to make existing tasks feel more like games. Some techniques used in this approach include adding meaningful choice, onboarding with a tutorial, increasing challenge, and adding narrative.

Gamification is not about controlling and directing the employees. It should enrich their experience and help them to achieve their goals. And if they do, then you take advantage of it as an organization.

EngageIT is one of the companies who can help you to add fun to your work and i’m inspired by Chris van den Berg at the FRESH2014 event.

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